Our Team
Livestock Digital Team
Meet our team
Chris Beutler
Managing Director
Family Business: I grew up in my family’s Auction Market in Pender Nebraska, and learned about Livestock and Marketing firsthand. Working daily with both a buyer and a seller has taught me the value of integrity and honesty.
Marketing and Experience: I have had my own sales as well as managed over 30 sales since 1996. I know what it is like to set budgets, promote and have a sale. I have a lifetime in the Livestock business from auction markets to order buying, a seedstock business and consulting business. I have spent 22 years in advertising and marketing in the corporate climate. Livestock Digital is a full-service marketing business.
Lanette Frye
Director of Sales
I hail from north-central Wyoming, where I was brought up on a commercial cow/calf operation. Holding a bachelor’s degree in Agricultural Business from the University of Wyoming, I've devoted three decades to agricultural sales. My husband, Ron, and I currently reside in Three Forks, MT, where we've raised three exceptional children: Randy, Kyle, and Jillian. Ron is not only my best friend but also my voice of reason and partner in all endeavors at the Frye household. For over 25 years, our children took precedence, engaging in sports, youth group activities, showing Angus cattle, and dedicating countless hours to volunteer work. I'm a woman of unwavering faith, prioritizing my devotion to the Lord first, followed closely by my family, with my passion for horses running a close third. I actively participate in cow horse shows and compete in the NRCHA.
Joining Chris Beutler and his esteemed team at Livestock Digital fills me with excitement. I firmly believe that our industry stands to benefit immensely from what Chris has meticulously built, and I am confident that witnessing the results will only strengthen this belief. I urge you to take the opportunity to reach out, converse with us, and discover firsthand the transformative potential Livestock Digital holds for your company and program.
Jillian Frye
Manager of Sales and Creative Content
Growing up in Three Forks, Montana, I was immersed in the agriculture industry from an early age. My father dedicated ten years to the American Angus Association, while my mother spent three decades in agricultural sales, fostering my love for livestock and Angus cattle. Along with my agricultural interests, I developed a passion for golf and roping.
My journey has involved hands-on experience in the livestock marketing field, mainly through my role with my father's company, Ron Frye Marketing. Additionally, I've had the opportunity to refine my skills in rodeo production through internships with prestigious events like the National Western Stock Show and Rodeo and Cheyenne Frontier Days.
Growing up in a household where sales, especially livestock sales, were a part of everyday life, I've gained invaluable insights into the art of building relationships and excelling in the sales industry. I'm excited to begin the next chapter of my career with Livestock Digital, where I hope to contribute to their success and further enhance their reputation in the industry.
Jason Hansen
Sales/Ring Services
I am excited to be part of revolutionizing the advertising industry. For those of you who don’t know me I grew up in western Knox county Nebraska on a diversified operation. I was your typical farm kid who helped their family, was involved in 4H, and pitched in any way I could, but my real passion were cows and auctions. I attended college and received my agribusiness degree and was on the livestock judging team. After college I attended the World Wide College of Auctioneering in Mason City, IA. I used those skills as I worked at the Norfolk Livestock Market for my wife’s family.
I enjoy the auction business and how price discovery is attained at a rapid pace, but more importantly I enjoy the friendships and livestock breeders such as all of you that make this business so rewarding. Livestock Digital has set the world on fire in the past few months whether you have a traditional auction, or online auction, or even private treaty sales reach out to us, we would love to have the opportunity to discuss YOUR marketing plan.
Andee Marston
Sales/Ring Services
My family and I reside in a small town in North Central Kansas, deeply rooted in the cattle business for generations. I met my wife, Robin, at the National Western show in 2009; she hails from a proud three-generation Hereford operation right here in the heart of Kansas. Together, we have three incredible kids who are passionate about sports and cattle showing.
I grew up raising and showing Shorthorn cattle primarily in Kansas. After college, I dove into the industry, working in various show barns for competitive operations. In 2007, I joined the field staff at the American Hereford Association, after five rewarding years, I returned to being a herdsman for a renowned Hereford breeder, and eventually, I had the honor of becoming the CEO of the American Chianina Association.
In 2018, my good friend and auctioneer invited me to join his team, managing purebred cattle sales across the country. This experience further fueled my passion for the industry. By 2022, I decided to take the leap and start my own venture, focusing on managing sales, clerking, and providing photography and videography services for cattle.
It was during a bull sale that I met Chris, who shared his innovative work in using social media to promote livestock sales. I instantly recognized the immense potential of this marketing approach and eagerly joined his team. I firmly believe that leveraging modern marketing strategies will revolutionize how we promote cattle in the future.
Kyle Lynn
Sales/Ring Services
Growing up deeply rooted in the registered Angus business, I’ve always had a passion for cattle. Watching my father manage registered Angus operations my entire life has allowed me to see all aspects of the cattle industry. My family has exhibited cattle at both state and national levels with great success and have been heavily involved in countless production and consignment sales. The rich heritage of the cattle industry has always fueled my excitement for promoting and marketing livestock. This excitement drove me to attend Worldwide College of Auctioneering, where I honed my skills as an auctioneer and ringman.
My wife and I reside in Central Missouri, where alongside my in-laws, we background loads of steers and heifers, oversee our Angus cow herd, and manage a row crop farming operation.
After just a few minutes of talking to Chris about Livestock Digital, I realized the immense potential these services have for the countless producers I’ve encountered. Livestock Digital’s approach to digital marketing can benefit operations of all sizes, ensuring their brand gets the visibility it deserves
Feel free to reach out to me anytime. I’d love to learn more about your operation and explore how we can collaborate to enhance your brand’s presence.
Alayanna Beutler
Accounting Services
Gallery
Chris Beutler
Lanette Frye
Jason Hansen
Andee Marston
Kyle Lynn
Livestock Digital is one of the most effective advertising that we do. It's measurable and customers respond to it.
- Joe Epperly, Director of Genetic & Sales – Wagonhammer Ranches